Puori - logo white

E-commerce with high-quality dietary supplements.

Players 1st - team
Exit Year Multiple IRR
2018 5x 58%
Buyer
Juggernaut Capital Partners

Puori aims to help people make quality decisions within the four cornerstones of a good life: a healthy diet, physical activity, recovery, and balance.

Status Founded HQ
Exit 2009 Denmark
Investment Vertical Theme
2012 E-commerce Sustainability
Co-Investors
Name 1
Name 2
Why did we invest in Donkey Republic?

“-”

– @ Scale Capital

What does Puori do?
Puori was founded in Denmark in 2009. The founders believe that health is an ever-evolving journey centered around making quality decisions within the four cornerstones of a good life: a healthy diet, physical activity, recovery, and balance. Puori stands for Pure Origin. Their range of premium supplements only consists of clean and natural-based products. The company helps people understand their origin and show them how to achieve their natural potential.
The tool features automated supplier onboarding, invoice management, cash flow management and is made in partnership with Mastercard in order to simplify B2B purchases, payments, and compliance through business cards. With Mazepays solution, corporates can simplify their payments via virtual cards and ensure transparency, compliance, and efficiency when it comes to long-tail spend.

Meet the team